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A package that’s perfect for startups, get All the Basics to launch your dream.

 

Ready to turn your idea into income? Combine our basic branding with a brochure site to get you started. This package is especially designed so you can build on the work as you grow and scale.

Investment - $3,000

 
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What’s Included in the Basics Package?

We’ll take you through a 4-phase process of dreaming, design, development and deliverables.

 
 

Collaborative Process


Together, we’ll strategize for your site and dream into your aesthetic to design a completely unique site and basic brand to get you launched.

5 page site DESIGN


This package includes up to 5 pages of original content styled to make your site far more than just another template.

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We’ll design an initial concept + 1 revision round to give you a primary logo for use on your website and 1 set of print-ready business cards.

 

Content Guide


Our thorough content writing guide is complementary, helping you craft compelling content to attract your dream clients.
*Request our shortlist of photographers & writers

SEO AND OPTIMIZATION


We’ll set up your basic SEO adding the site and page descriptions, then submit to google for immediate indexing so people find you faster.
*Advanced SEO is available for an additional fee.

1-HOUR TRAINING


Our sites aren’t just beautiful, they’re easy to use. All our sites come with one hour of specific training so you can use yours like a pro.
*We also offer ongoing support packages

 
 

Imagine what you could do.

Here’s a few All the Basics favorites

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Frequently Asked Questions

 

+ What's the difference between basic and branded?

While implemented with the same care, the All The Basics package includes just a primary logo vs. the full branding suite with at least 4 logo types, included in the Everything Branded Package.*

The Basics Package is designed to be expanded down the road and comes with a primary logo (wordmark + icon) in one file, a mood board, custom font pairing and colors to be used on a semi-custom site design.

The Everything Branded package includes everything from All the Basics package + custom graphics, site page layouts, brand messaging, social media graphics and banners, and at least four logo variations in all your brand colors. All in all, our Branding suite is often at least 40-100 custom files. The site design incorporates these branding elements for a totally custom design.

+ How many site pages does this package include?

We design up to 5 full pages of original content. This typically includes your most trafficked pages -- the Home page, About page, Services + 2 other pages. More pages are definitely possible for an additional fee.

What about ecommerce?

Ready to start selling? No problem. We'll sub out two of your five available pages to design your (1) Store main page, (2) a singular product page and a (3) a checkout page for up to 3 initial products to get you started.

As part of your content guide, we'll add your platform specific documentation for inventory and shipping so once it's designed, you're ready to sell. Then, we'll show you how to maintain your store and connect payments during our training.

Additional products or pages are available for an additional fee.

+ What platforms do you build on?

We build custom sites on Squarespace, Wix, Wordpress and Shopify. We can walk you through all the tech tape so you can find the best fit for you. The functionality and associated subscription fees differ from platform to platfrom, so these costs are not included in our fees.

+ What's included in the basic branding?

You get the a primary logo for use on your website, 1 business card set, custom color palette, font system, and basic brand guide.

If you want the additional logo types as separate files in your color palette, custom patterns, social media graphics, and brand messaging, upgrade to our Branding Suite and/or the Everything Branded package.

+ What's included in the Branding suite?

We tailor each project to your needs, but a typical suite includes at least four logo types described below:

  1. Wordmark

The wordmark logo is a text-only version of your brand name that anchors all the other variations.

  1. Icon and/or Monogram

The initials of your brand or a specially created icon is created for use in smaller spaces, where your brand name simply won't fit; like your favicon or social media accounts.

  1. Primary Logo

Pairing these first two concepts together in a lockup all it's own, we create your primary logo. It's often used in your website header to introduce the brand as well as all your primary collateral.

  1. Alternate Layout

If your primary logo is centered, your alternate lockup may be left or right aligned.

  1. Secondary Logos

Depending on the brand, we may also create additional concepts that include your tagline, established date, or founder name as a secondary logo to be used when the primary has already been seen.

  1. Custom Patterns

Depending on your brand, we'll also create custom patterns for use as business card backgrounds and/or site backgrounds to give your site design that high-end feel.

Plus, with all the strategy we're doing for your site, translating these into your social media profile icons and custom banners is a snap.

If you’re looking for more branding collateral, like letterhead, packaging or signage these can be project +add-ons purchased for an additional fee. Just ask!

+ What do I need to have ready before I start?

All content and photos should be provided at least one week before your design phase begins. While we're not photographers or copywriters, we do have a short list for both so ask us if you need a referral.

+ How long does the process take?

Our process is done in four phases: Dreaming, Design, Development, and Deliverables. All in all, this package is between 4-6 weeks based on your availability to collaborate, submit content and provide feedback.

 
 

Ready to get started?